Hate the Game, not the player...

I'm am so not what people today would call a "gamer". I am not in to Sims, Half-life, or Bio Shock. But hook me up with a Wii and some virtual tennis and count me in. A rousing session of Guitar Hero is a little more my style. The reality is that for the last several years, my demographic has not been the one video game manufacturers have been seeking. But now, and into the near future, I am becoming the new "target market". Games like the ones I like are going to be the focus of the video game market. Preditions of companies have not come true and now the trends are changing. Check out this article for the review of what is to come in the next 10 years. Maybe my life will change from blogging to playing...ya right! But it's an interesting thing to think about.
CHECK OUT THE ARTICLE HERE

Analyze the Sobe ad!

This ad showed during the first quarter of the superbowl. Watch this ad and post your opinion on the ad and why they chose the marketing mix that they did. For example, why did they place the ad during the first quarter? or who is the target market of this advertisement? Participate on a classroom discussion by reading your classmates comments before posting your opinion.

Edit of blogger name...

Trial and error, trial and error. No longer error! Woohoo. I figured out how to change the name of the blog from microsoft purchases yahoo (which they didn't because Yahoo rocks and they declined the offer). Now you can go to microsofttriestopurchaseyahoo.blogspot.com to check out the latest and greatest of our marketing class.

The test

So as I was goofing around in class tonight I found a wonderful site where students can go to take practice marketing tests relating to what we will learn in our final project unit. What a great form of assessment!

Just For Class

Okay, so we have this assignment that we have to create a blog for class. So I gave it a shot, but apparently misunderstood what it was asking me when it asked for a blog title. I thought I was naming the individual blog entry, not actually my blog site. So now, I will forever (or for at least as long as this class runs and then I delete this account) be known as microsoftpurchasesyahoo.blogspot.com WHAT?!? How horrifying! Oh well, we live and learn.

How would I use a blog in my classroom? The answer for me is simple because we are already using one. Every Friday I post an article relating to the topic for the week. The students have all weekend and then time on Monday morning to create a response to the article. The class centers around debates and critical thinking, so blogging was a natural way to promote student participation in this assignment.